Branding made agile.

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About us

We value

Branding made agile

Atlas Authentica is a creative studio focused on brand strategy and branding. Our approach is agile, meaning we build brands from the inside out, aligning them with the everchanging market and its customers. We help passionate small business owners grow their brands in the long run rather than just deliver a logo and brand guidelines and then let you be. We form a thorough strategy, help you implement it, and adapt it according to objective results. Everything to keep the branding powerful and consistent.

Our expertise

  • brand identity design
  • brand strategy
  • marketing
  • copywriting
  • customer experience
  • design thinking
  • design management
  • business development
  • brand management

The story behind the name

1 Atlas, a book of maps or charts. Navigating you through the world of business.

2 Atlas, the topmost vertebra of a backbone, supporting head and brain – the part of the body we cannot live nor function without. Just like a strategy.

3 Atlas, the Greek Titan who for his part in the Titans’ revolt against the gods is forced by Zeus to support the heavens on his shoulders. To hold up and carry the brands.

Authentica is pretty self-explanatory. We aim to work solely with passionate business owners that are building purpose-driven brands. 100% authentic, 100% pure. While doing so, we strive to stay authentic ourselves and do the best work we can possibly do.

On a mission to build compelling brands
and craft heartfelt stories through
strategy and agile methods.

Meet the founder

Masha Mazi¬†started Atlas Authentica with the vision of (re)building and enhancing brands with soul and substance. With her team, she is devoted to crafting impactful, profitable, and human-centric brand strategies, simultaneously striving to make the world a better place. She believes that we, as creatives and business owners, have a duty to society and the planet, to give something back. Masha’s on a life-long mission to help creatives gain confidence and give them the knowledge to craft brands with big hearts. Some of her most notable work had been done for the national Porsche brand management and projects withing the UN – UNCTAD (Ministry of Finance of the Republic of Kazakhstan, CITES, …).

Ready to grow your brand?

Do you feel like your story and your journey is just as meaningful? Do you believe your brand is ready to take the next step and evolve into a more memorable, profitable, and fulfilling experience? Entrust us to enhance your business, let us join you on the journey of brand building.